Chairman, Risen Live

Holton Buggs

Some call him the Michael Jordan of Direct Sales.

Holton Buggs

The Grind Before the Name.
He was selling before he could drive — a popcorn business as a kid, a candy business by his teens. A football scholarship to Texas Southern carried real NFL hopes until an injury shut that door. Direct Sales became the next fight, and it did not go easy: the first seven years, he never once cracked $500 a month, and his team never grew past 50 people. Along the way came a Lexus repossessed and a stretch just weeks from losing his home.

The Turn.
He didn't quit — he rebuilt the way he approached the business entirely, treating it as a craft to be mastered rather than a lottery ticket. Over close to three decades in the industry since, that shift compounded into one of the most recognized track records in Direct Sales.

The Record.
He's been credited with building a distributor network of over 3 million people and generating more than $3 billion in sales across his career, with dozens of everyday people he mentored going on to become millionaires themselves. He's held titles including Chief Visionary Officer at Organo and Founder/Chairman at iBuumerang, and was the first field distributor ever featured on the cover of Networking Times.

The Access.
Three decades in means he's sat in the room for nearly every version of this industry — the booms, the collapses, the plays that actually work versus the ones that just look good on a stage. That's not a resume line, it's a shortcut: the kind of read on a business or a deal that most people spend a decade paying tuition to learn the hard way. In this room, that read is direct access, not a rumor passed down a chain.

He's in this room to make sure nobody else takes seven years to figure out what took him seven.

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